Nocton Woolshed is a rustic wedding venue in the heart of country New Zealand that likes to keep things real right down to any new materials that are made to look distinctly vintage. The only thing it was missing was a brand. Simplicity is the name of the game in this situation, so we created a logo from wool press pins that harks back to the shed's glory days. The coming together of pins at the apex of the roof alludes to the venue's primary use today, while the curved base points to the undulating nature of the land. Our use of block typography complements the sharp lines of the logo, giving it a modern and structured feel.
